the blog

FINANCE There’s a lot of money talk going on this month as we approach the end of the financial year and the start of a new one, but do we really understand the relationship we have with money (or lack of it) that evolves over a lifetime and its influence on our behaviour? We circle […]

SEDUCTION I’m a real sucker for a bit of romance but I promise you there’ll be no overused love clichés in this edition of Brand You Magazine. Oh alright then, maybe just one little ❤️ . Instead, we’re going to focus on the role emotions play in business and the feelings that are spiked by emotional […]

REINVENTION I’d never even heard of January’s purported day of gloom – Blue Monday – until I saw a post on my social media page asking what I intended to do to take charge of the situation ☹ (gulp!) Well dear readers… whether it has already happily gone unnoticed by yours truly or not, I’m […]

ON THE HIGH STREET This month’s issue is all about Brand Growth, with a special focus on our high streets. Retail has taken a beating this year; especially the small businesses making a living on our local high streets. We wanted to shine a light on some of the retail businesses doing awesome things in […]

ECO BRAND WARRIORS In this new issue, you will enjoy inspiration pieces that ooze indulgence and luxurious brand photoshoots. Read ‘real-life’ stories of eco-minded people and businesses who have made the choice to find ethical and sustainable ways to run their business and make money, while protecting the planet and the resources we have left. […]

AUTUMN FALL FEATURING BRAND STORY/ ORCHARD WEALTH LIMITED I recently had the pleasure of working with the wonderful Nicola of Orchard Wealth Limited. Here we talk about Nicola’s decision to evolve her business through a personal brand, reasons behind investing in her brand photography and what she most enjoyed about the photoshoot. BRAND INTERVIEW / […]

Whether you are a photographer giving direction to your subject or having someone take your photo the goal is to look natural and not stiff/overly posed in photos. It can be a challenge because if someone is not used to being in front of the camera it can be nerve-wrecking! I always do my best […]

The need to be visible and bold online is more important now than ever; but how can you make sure you keep your visual content fresh while adhering to social distancing? If you’re anything like me, you’ll be starting to get tired of re-hashing those same six month old branding photos or taking ring light […]

What you wear communicates a lot about your personality and professionalism, meaning it can have a major impact on first impressions and communicating your overall brand message. Picking what you wear for your personal branding shoot is critical to how your website and social media will look. You have to be really strategic about it […]

To represent your brand, all your content across all your social media platforms should be consistent with your brand messaging and brand story. Instagram is the perfect tool to create an emotional connection to your brand and you should use it to create genuine connections between your products and the hopes and ambitions of your […]